In its latest initiative to blend technology across multiple mediums, Atlanta-based Cox Communications has announced it will soon unveil television caller ID.
True to its name, metro Phoenix customers who bundle Cox's phone and cable services will be alerted on their TV screens when they have an incoming call.
The caller's name and phone number will appear in the upper left-hand corner of the TV, large enough for a viewer to read, but small enough that it won't obstruct the view of the program they're watching.
"The customer's entertainment experience is really starting to blend together," said Josh Nelson, vice president of information and network technology.
Although Cox did not provide a specific rollout date, it said customers who subscribe to its phone and cable services should expect the upgrade to occur in the next few weeks.
The change will be automatic and will require no additional installations, Nelson said. TV caller ID is free for Cox subscribers, he added.
Cox also recently rolled out so-called "zone channels." The channels - 897, 898 and 899 - correspond with a content theme, such as news, sports and kids programs.
When a customer chooses one of the channels, for example, news (897), they are directed to a tiled screen with several windows. Each of those tiles displays live content as it is being displayed by the different stations.
If a customer scrolls over one of the tiles, the volume automatically switches on.
Cox's TV caller ID and zone channels are the latest in several upgrades the company has made to its television services. In late 2010, the company launched a redesigned channel guide.
Nelson said consumers should expect to see additional rollouts of new services in 2011.
by Megan Neighbor The Arizona Republic Feb. 27, 2011 12:00 AM
Cox offering subscribers caller ID for TVs
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